If ignored, our responses to cognitive dissonance can have harmful consequences in our personal and professional lives. Cognitive dissonance occurs when people hold contradictory beliefs, ideas, or values and are typically experienced as psychological stress when people participate in an action against one or more of them. In one of the studies, participants were told about an unpleasant test for a virus (which was fictitious). The ruthless dictatorship, the greedy Party Parastatals ownership, the zealots security murderers, etc.. are all coerced by self-justification. Confirmation bias at it’s best (as well as cognitive dissonance, what Orwell called doublethink — the idea of holding conflicting ideas and believing both simultaneously). “These results suggest that cognitive dissonance may lead people to adopt negative attitudes toward beneficial, yet uncomfortable, medical procedures…this is the first evidence to suggest that cognitive dissonance could negatively affect health-related decision-making.”, – Health psychologists Michael Ent and Mary Gerend. As we experience a rise in cognitive dissonance, we see a corresponding increase in confirmation bias. Confirmation bias fallacy is one of those psychological biases that you can see everywhere. In reality, the peace plan was actually Israeli-authored. And this is part of the problem. He was curious about how they would react when the prophecy failed. One of my favorite books is Mistakes Were Made (But Not By Me), Carol Tavris and Elliot Aronson’s excellent study of a powerful psychological force: cognitive dissonance.. To do that we have to avoid self- justification. formId: "9609991e-ad72-49ac-966c-898cf34fd2c6" WHAT IS COGNITIVE BIAS Cognitive bias is a genuine deficiency or limitation in our thinking. This mental conflict and the resulting discomfort motivates us to pick between beliefs by justifying and rationalizing one while rejecting or reducing the importance of the others. It is a state of tension that occurs whenever a person or a group holds two cognitions (ideas, attitudes, beliefs, opinions) that are psychologically inconsistent. There are more than 100 types of cognitive bias that lead to cognitive dissonance. Everything you need to know about behavioral science, and how to apply it to your work. Festinger concluded that members had this response to lessen the pain of disconfirmation, which sparked an inquiry into cognitive dissonance.5. 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In one study, Israeli Jews were found to evaluate a peace plan less favorably when it was attributed to the Palestinians than when it was attributed to their own government. if we deal with dissonance through rationalization), we might also be subject to hypocrisy. Thinking of change negatively may cause us to avoid employing it when in dissonance. However, relying on these automatic and almost reflexive behaviors as the sole basis for … What can be mitigated, is our natural response to this discomfort (ie. To get rid of the pit in his stomach and resolve the identity crisis he is having, John quickly concludes that the speaker must not know what they are talking about. You look up to make sure no one saw you. We all suffer from it. Cognitive dissonance may also facilitate a political divide. Cognitive dissonance and attitudes toward unpleasant medical screenings. The engine that drives self-justification, the energy that produce the need to justify one’s action and decision – -especially the wrong ones—is an unpleasant feeling called “COGNITIVE DISSONANCE”. how we approach dissonance reduction). Environmentalism and its associated climate change action movements are a good example. Changing our beliefs when they are challenged by new information is often better than ignoring this information or rationalizing the existing beliefs which may be wrongly held. Over time the self-serving distortion of memory of the crime they committed kick in and they forget or distort past events, and they come to believe their own lies. Unprovoked aggression in a form of preemptive strike should not be tolerated. }); This field is for validation purposes and should be left unchanged. One day, he decides to attend a lecture on the negative environmental effects of certain animal products which apparently contribute significantly to climate change. To say that confirmation bias's use is to avoid cognitive dissonance is something that derives from the definition of both.We do indeed avoid holding two opposing beliefs at the same time to avoid the psychological distress caused by it. A 2016 analysis of two studies by researchers Michael Ent and Mary Gerend details our reluctance to undergo beneficial medical screenings. None of us can live without making blunders. But do we have the ability to say: “This is not working out here. Evidence that runs counter to these beliefs often causes cognitive dissonance… Unfortunately, none of these generally produce the results we want in … So, we should instead seek to associate change with gratification and gain. Retrieved June 28, 2020, from, https://www.verywellmind.com/what-is-a-conditioned-response-2794974. No need to scientifically prove that. The Hindsight Bias . ©2020 EthioPoint: ZeHabesha Media. We often rely on irrational thought patterns—such as confirmation bias, cognitive dissonance and recency bias—to reduce our discomfort, affirm our beliefs and access information when making investment decisions. Cognitive dissonance. How To Fight Fake News With Behavioral Science. Similar to cognitive dissonance. Likewise, many of us might reject evidence that our careers are not headed in the right direction, instead justifying our choice to keep on the same tracks and consequently forgo a more fruitful path. When their backs are nailed to the wall few times, they reluctantly acknowledged errors, but not responsibility. The resulting discomfort motivates us to pick between beliefs by rationalizing one and rejecting or delegitimizing the other(s). In 2016, researchers Michael Ent and Mary Gerend analyzed two studies on the relationship between cognitive dissonance on people’s negative attitudes towards beneficial medical screening. Public rhetoric by leaders of TPLF created anticipation of, even a longing for confrontation by its key leaders which they could not control once they started. By Ezana Minas December 15, 2020. They have been making decisions and running the country for more than 27 years affecting the lives of millions of Ethiopians. TPLF and its apologists should stop the impulse to justify themselves and end avoiding to take responsibility for all the action that turned out to be harmful and immoral. Normalcy bias: Cognitive dissonance: The refusal to plan for, or react to, a disaster which has never happened before. In psychology, cognitive dissonance ... or by avoiding circumstances and contradictory information likely to increase the magnitude of the cognitive dissonance (confirmation bias). They fabricate new justifications for their wrong doings. TPLF press whipped up hatred and ran scare stories about key Federal leaders and pointed attack on the PM with an exaggerated respect for their military and political Darwinizations. TPLF and its apologists should stop the impulse to justify themselves and end avoiding to take responsibility for all the action that turned out to be harmful and immoral. These concepts are relevant to the field of industrial organization as they help explain how consumer tastes and beliefs about product qualities are … }); hbspt.forms.create({ Increasingly and progressively resorting to confrontational politics, in substance as well as in style, did not address the need of the Ethiopian people. It prolonged and widened rifts between themselves and the rest of the nation. They have a remarkable capacity to convince themselves that they did nothing wrong and a fantastic capacity to persuade themselves that the “truth” which is convenient for the present is the “TRUTH” and anything that conflicted with it is the prevarication of enemies. Ent, M. R., & Gerend, M. A. We all suffer from it. In one of the studies, participants were told about an unpleasant test for a virus. John is a champion of the environment. There is no way of avoiding cognitive dissonance itself. Abstract. This is part of the reason why it is so difficult to change someone’s mind on political issues. It blocked out their ability to even see errors, let alone correct them. In one place. Therefor, why do they find it impossible to say “we made terrible mistake and let us end it here.”. The backfire effect manifests itself as a coping mechanism for those unwilling or unable to think critically when presented with a new idea. The Role of Cognitive Dissonance in the Pandemic. Remember the smoking example? Changing our beliefs isn’t easy, nor is changing the attitudes and behaviour associated with them. Confirmation bias and cognitive dissonance are going to crop up in a lot of topics about attitudes, beliefs and behaviours because they play major parts in why it’s hard to change people’s attitudes, beliefs and behaviours.
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